You Won't Believe this Brand is Sold at Target & Walmart!
Imagine if your skincare routine were as intuitive as whipping up a balanced meal. That's exactly what Current State is aiming for. They've created an incredible collection of products that treat your skin like you'd treat your body—with a focus on balance and nutrition.
The Philosophy: It's All About Balance
Here's the thing: just like our bodies are always trying to stay in balance (hello, homeostasis!), our skin is doing the same dance. Current State gets this. They know that when your skin finds its sweet spot, it's like hitting the jackpot - smooth, radiant, and just... happy.
But let's be real: our skin isn't always living its best life. That's where Current State comes in. They're all about giving you the tools to nudge your skin back to that blissful state of balance. And without breaking the bank, might I add.
Breaking it Down: The Current Core™
Okay, this is where it gets really cool. Current State has come up with something called the Current Core™. Think of it as the food pyramid but for your face. They've identified six skincare "food groups":
Exfoliation (gotta sweep away those dead skin cells!)
Vitamins (because your skin needs its nutrients, too)
Non-fragrant plant oils (all the goodness, none of the irritation)
Antioxidants and plant extracts (fighting off those pesky free radicals)
Cell communicating ingredients (like a pep talk for your skin cells)
Skin identical hydrators and strengtheners (to retain moisture and a healthy skin barrier)
The best part? Each product is designed to give you a good mix of these "food groups," so you know you're covering all your bases.
What I Appreciate About the Brand (And Think You Will Too)
It's science-y but not confusing: They've done all the hard work to understand the complex skincare science, so you don't have to.
Personalized approach: No more one-size-fits-all. Current State helps you respond to what your skin needs right now.
Clean and effective: They're committed to using ingredients that are both safe and actually work.
Affordable luxury: All products are $22 or less. Nice looking skincare without the fancy price tag? Yes, please!
Cute packaging: Let's be honest; we all love products that look good on our shelves.
The products looked and felt so lovely (and the marketing is amazing) that I honestly got confused. Like, how is this brand sold at Walmart?! So, I did some research. It turns out that Current State is actually the brainchild of the folks behind HoliFrog, a high-end skincare brand. They wanted to bring their skincare smarts to the masses, and boy, did they deliver!
Final Thoughts
Whether you're a skincare newbie or a total pro, Current State has something for you. It's like they've taken all the good stuff from luxury skincare and made it accessible to everyone.
Plus, with their focus on understanding your skin's current state (see what they did there?), you're not just slapping on products and hoping for the best.
So, are you ready to tune into your skin's current state?
Give this brand a try - your skin might just thank you for it!
Comments